Privacy Policy

Effective Date: January 16, 2019

This privacy policy sets out how we at SugaVida USA (our brand) and Joobilant Foods (our company) use and protect any information that you give us.

The data practices outlined concern use of our website; www.sugavida.us and our newsletter subscription service.

We’re fully committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified with, then you can be assured that it will only be used in accordance with this privacy statement.

This policy is effective from January 16, 2019. We may change it from time to time by updating this page, and you are encouraged to check back from time to time to ensure that you are happy with any changes. If you do not agree with the data practices described, you should not use the websites, the subscription service, or make purchases from us.

Types of data we collect

Purchasing data

When you purchase one of our products either online or over the telephone, we record the products you’ve purchased, your full name, billing & shipping address, email address and a contact number to enable us to log, process your order and contact you via phone or email if there are any updates or changes concerning your order.

Your details are stored on our ecommerce host ‘Shopify’. All payments are securely processed by these systems and your financial information is never stored.

Unless you have opted in to receive marketing from us, we will store your purchasing data for a period of 6 years for tax & accounting purposes.

Website Cookies

How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Some web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.


We may use the third-party services provided by Google Analytics and Shopify, to collect standard internet log information and details of visitor behavior patterns during visits to www.sugavida.us. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make, and do not allow Google to make, any attempt to find out the identities of those visiting our website.

Newsletter Subscription Service

You can subscribe to our mailing list via our website ‘sign- up box’, by ‘opting in’ at the checkout when making a purchase or by leaving us your details at a trade show or event.

We store your first name and email address to keep in touch periodically about company news, offers and other information we feel you’d find interesting.

We believe our products are relevant and helpful throughout the entirety of a customer’s lifetime, therefore we will keep in touch with you for as long as we are in operation and you are actively opted into this communication.

We use a third-party provider, Klaviyo, to store your information and deliver our newsletter. We gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our e-newsletter. For more information, please see Klaviyo’s privacy notice. You can unsubscribe to general mailings at any time by clicking the unsubscribe link at the bottom of any of our emails.


We are committed to ensuring your data is secure. In order to prevent unauthorized access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect.

 Controlling your personal information

You may choose to restrict the collection or use of your personal information at any time by contacting us on 1-888-511-2997 or email us at info@sugavida.us

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so.

If you believe that any information we are holding on you is incorrect or incomplete, please contact us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.